Director, Consumer Connections

What makes this a great opportunity?

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues
and an ambition to become the World’s Most Admired Premium Spirits Company. We have a
strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship,
an unwavering commitment to sustainability and top talent across the organization. We are
focused on driving value across key priorities including American whiskey, Japanese Spirits,
Scotch, Tequila, and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits
is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and
excellence across a range of products and categories.

Role Responsibilities

The Director, Consumer Connections is responsible for developing and leading integrated
marketing and consumer connection strategies that drive brand growth through culture,
creativity, media, and consumer engagement. As a member of the Consumer Connections
leadership team, this role partners closely with Brand, Insights, Commercial, and Agency teams
to connect paid, owned, earned, and shared channels into cohesive consumer experiences that
drive both business results and long-term brand equity.

This role serves as both a strategic business partner and capability leader. They help shape
brand growth strategies, establish best practices across the Consumer Connections
organization, and help build the capabilities, processes, and ways of working needed to deliver
modern, consumer-first marketing. The ideal candidate is equally comfortable shaping longterm
strategy, leading change, and translating vision into actionable plans that teams can
execute with excellence.

Qualifications

Education and Professional Experience:

• 10+ years of experience in integrated marketing, media, consumer strategy,
  brand marketing, consumer engagement, or related disciplines.
• Experience leading integrated marketing programs across paid, social, creator,
  partnership, content, and owned channels.
• Demonstrated success building culturally relevant programs that drive
  measurable business outcomes.
• Strong understanding of modern media planning, audience strategy,
  measurement, and performance optimization.
• Experience leading cross-functional teams and influencing senior stakeholders in
  matrixed organizations.
• Experience managing agencies and external partners.

Key Skills and Attributes:

• Systems thinker with deep experience in one or more media or digital disciplines
  and a demonstrated track record connecting strategy, media, culture, creators,
  content, and commerce into integrated marketing programs that drive growth.
• Change agent with a track record of driving transformation and capability
  building.
• Comfortable moving between strategic planning and execution, translating
  complex strategies into clear priorities, actionable plans, and successful
  outcomes.
• Curious learner with strong commercial acumen and passion for emerging
  consumer behaviors, culture, technology, and AI.

Salary Range: $175,000-$200,000, along with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate’s location, experience, and skillset. The range will vary if outside of the Chicago location.