State Director - CO/MO

Date: Sep 25, 2026

Location: Denver, CO, US

Company: Suntory Global Spirits

At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Suntory Global Spirits is a place where you can come Unleash your Spirit by making an impact each and every day.

 

What makes this a great opportunity?

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World’s Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories. Mission of the Role Fantastic entrepreneurial opportunity in a highly competitive, high volume, high value, and high visibility market in our North America business. This is an exceptional opportunity to promote integration with our internal and external stakeholders and build/develop the current team, as well as sharpen consumer-centric plans, financial acumen, and long-term strategies to improve market performance. You will work in collaboration with GBU, On and Off Premise National accounts, Finance, and S&OP. You will lead and develop a team of talented and motivated sales professionals to be the best solution-oriented supplier managers for their distributor(s), customers, and consumers.

The following position is based out of the Denver, CO area

Role Responsibilities

• Lead Key Account Managers and National Account partners to ensure Suntory Global Spirits products are marketed and sold in accordance with budgeted objectives to obtain maximum revenue, profitability, market share, and sales depletions.
• Ensure strategic alignment with the distributor directly linked to the geographical area of responsibility.
• Develop meaningful relationships and business practices with key accounts and customers to build yearly business development plans that will enhance both the SGS portfolio and the spirits category within the accounts.
• Create a long-term and near-term vision for business growth and development while determining the strategy, resources, and budget to achieve financial objectives.
• Use available data to anticipate trends and developments in the market and derive comprehensive priorities for the assigned area. Foresee potential risks or delays in defined plans and make contingency plans to mitigate envisioned risks.
• Drive results through engaging, inspiring, empowering, and holding team members accountable.
• Lead top-to-top QBRs for all areas in assigned geography in alignment with the distributor General Manager.
• Manage the complexities of go-to-market strategies with size and revenue to determine the best approach for the geographical area of responsibility.
• Lead the formulation of guidelines on cost structure, suggested retail pricing, suggested distributor margins, and recommended retailer margins. Create robust pricing for the entire area of responsibility in alignment with revenue management and in collaboration with
commercial business managers. Manage implications of pricing for the entire area of responsibility.
• Collaborate cross-functionally and adjust brand activation plans to meet changing market and sales conditions.
• Identify opportunities in non-traditional spirits channels (i.e., convenience) to optimize opportunities for new RTD launches.
• Partner with GBU to optimize marketing plans and implement programming to win the hearts and minds of the local consumer. Develop the team’s capability to win with multicultural consumers. Outcomes/Success Criteria
• Absolute performance vs. SIP components (NSV, DGP, KPIs, vs. House goals)
• Relative performance vs. competitors within Nielsen and SGWS Sales Nav
• Relative performance against peer set states (i.e., Champion’s Club Tier)
• An engaged, highly professional, functional, diverse, and inclusive team!
• Positive qualitative perception from external trade partners

Qualifications

• Bachelor’s degree
• 8+ years of experience in the Beverage Alcohol industry
• 10+ years of sales experience
• Exceptional leadership skills
• Experience managing multiple markets and channels
• Strong analytic capabilities
• On and Off Premise experience
• Prestige/Luxury experience strongly preferred
• Licensed driver of motor vehicle

 

The salary range for this role is $150,000- $175,000 along with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate’s location, experience, and skillset. The range will vary if outside of this location.

 

While relocation, immigration, and/or tax compliance support are not guaranteed, we may offer assistance to successful candidates depending on factors such as role requirements in accordance with company guidelines.

At Suntory Global Spirits, people are our number one priority, and we believe our people grow together in diverse and inclusive environments where their unique insights, experiences and backgrounds are valued and respected. Suntory Global Spirits is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant’s skills and experience.


Nearest Major Market: Denver

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